Thursday, December 9, 2010

That's Marketing...

On countless occasions, professional marketers find ourselves explaining not just what we do, but what marketing, in general, is.

I like to use the following explanation—especially after a few cocktails. Feel free to use it yourself. It's not trademarked...



You see a gorgeous girl at a party. You go up to her and say, I'm fantastic in bed.You're at a party with a bunch of friends and see a gorgeous girl. One of your friends goes up to her and pointing at you says, He's fantastic in bed.You see a gorgeous girl at a party. You go up to her and get her telephone number. The next day you call and say, Hi, I'm fantastic in bed.You're at a party and see a gorgeous girl. You get up and straighten your tie, you walk up to her and pour her a drink. You open the door for her, pick up her bag after she drops it, offer her a ride, and then say, "By the way, I'm fantastic in bed."You're at a party and see a gorgeous girl. She walks up to you and says, "I hear you're fantastic in bed."

Well, I hope that helps anyone out there having trouble explaining marketing activities to friends and family. I have a few more for Social Media, Online, etc., but they're a little too racy for a corporate blog—even JDM's.

Stay tuned to @MarketingEvolve on Twitter for a few others too scandalous for Big Marketing Ideas. Got one of your own? Comment them below.


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